Serax - Living Roots - Leading in the field of living and gifts

















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Serax E1598278614776

In 1987 the brothers Axel and Serge Van den Bossche decided to take over the business from their mother under the name Serax. What started with a series of flower pots quickly grew into an extensive range of decorative items. In the early 1990s the management team was strengthened with Frank Lambert and the company moved to Kontich. Today, the collection of Serax has no less than 4000 interior objects, ranging from original glassware and elegant tableware to atmospheric tea lights. Serax stands for innovative and affordable design. With its idiosyncratic view of current trends, the company clearly responds to the needs of florists and interior design businesses. To ensure innovation and creativity, Serax works together with leading designers from the Netherlands and abroad, such as Marie Michielssen, Roel Vandebeek, Moniek Van den Berghe and Roos Van de Velde. Over the years, Serax has grown into a fixed value in the decoration sector. The company is known for its affordable quality products, as well as excellent customer service. And that is paying off. Serax now has agents in the Netherlands and Italy and exclusive distributors in Great Britain, Spain, Germany and Portugal.

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